Prohibition of consumer discrimination

Under the Consumer Protection Act, traders may not discriminate against consumers when providing services. Generally, discrimination means intentional or negligent differentiation, exclusion, restriction or preference on discriminatory grounds.

However, differential treatment that can be justified objectively by the pursuit of a legitimate objective, provided that the means of achieving this objective are reasonable and necessary (such as the use of real actuarial assumptions in the assessment of insurance premiums or the non-provision of a loan due to the borrower’s high risk rating), is not discrimination.